When was the last time you audited your website?
As the driving force behind converting people from simply being interested in your products or services to actually buying from you, it’s crucial that your website is working exactly the way it should to help you reach your goals. If it isn’t functioning properly, then all of the time, money, and effort you’re putting into your inbound marketing strategy to drive people to your website is going to quickly turn them away, leaving money on the table. Yikes!
