Do You Need a Marketing Team to Master HubSpot?

2 min read
Nov 2, 2015 12:52:47 PM
Sometimes in marketing, it can feel like it’s either sink or swim. Do you need a team of people to help you master the next essential application? Or will you teach yourself how to float on your own? While HubSpot is an extremely intuitive application, you may not be using it to the best of its abilities if you’re figuring it out on your own. Let’s explore 5 reasons you may want to consider hiring outside help.


1. Developing a team is challenging.

Who will be responsible for managing the HubSpot app? Delegating duties and placing employees in a role that may not be well-matched to their skill set could have serious consequences. If you’re in a business where each headcount has more than enough responsibilities, using an outside agency may be the solution you’ve been searching for.


2. Unleash all the bells and whistles.
 

The HubSpot software offers a seemingly limitless opportunity for inbound marketing. They also offer multiple training opportunities, but if you’re not sure what resources you’re in search of, that can add another obstacle. With an outside marketing team, you’ll be provided expert insight into the software. They will be able to answer questions that may not have crossed your mind. 

3. Jobs are left unfinished 

Believe me, we understand. You’re only one person and you’re juggling enough responsibilities for five people. Unfortunately, when you take a half-hearted approach to marketing, nobody wins. Luckily, using a team of experts to take that burden off your shoulders will give you the time and the results you need.


4.
 Improved leads

If your salespeople are working hard but the business isn’t getting the best results, this could be a symptom of a larger problem. If you’re handing off poor quality leads to Sales, chances are they won’t get the best results. By using the HubSpot tool effectively, you can generate the best leads for your sales people and, in turn, foster business growth.


5.
 Refined focus

Let the responsibilities fall in the hands of the experts. The more tasks you take on, the more your time and your talents are lacking. With an inbound marketing team, you can entrust these duties in a group of specialists and focus on your tasks at hand.

So what does all of this mean? Your organization suffers when you’re doing too much, whether it falls under your umbrella of responsibilities or not. By relying on an inbound marketing agency, you can spend time on things that best help you grow the business. 

Want more insight? Check out our free comparative white paper to make the decision that best fits your needs!
Determine whether you should employ an in-house marketer or a marketing agency.

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