--- title: Inbound Marketing Results For Small Businesses description: Don't let the size of your company define your marketing strategy. Here are 10 stats on how inbound marketing shows results for small businesses! --- [![Fractional Head of Demand Generation](https://www.responsiveinboundmarketing.com/hs-fs/hubfs/2022%20Redesign/Logos/logo%20white.png?width=205&height=110&name=logo%20white.png "Fractional Head of Demand Generation")](https://www.responsiveinboundmarketing.com) [![Fractional Head of Demand Generation](https://www.responsiveinboundmarketing.com/hs-fs/hubfs/2022%20Redesign/Logos/logo%20color.png?width=205&height=110&name=logo%20color.png "Fractional Head of Demand Generation")](https://www.responsiveinboundmarketing.com) - Services - [Fractional Head of Demand Generation](https://www.responsiveinboundmarketing.com/fractional-head-of-demand-generation) - [Pricing](https://www.responsiveinboundmarketing.com/fractional-head-of-demand-generation-pricing) - [What is HubSpot?](https://www.responsiveinboundmarketing.com/what-is-hubspot) - [Customers](https://www.responsiveinboundmarketing.com/customers) - [Reviews + Successes](https://www.responsiveinboundmarketing.com/customers) - [RhythmInfluence](https://www.responsiveinboundmarketing.com/rhythminfluence-case-study) - [Lumina Solar](https://www.responsiveinboundmarketing.com/lumina-solar-case-study) - [Brandwise](https://www.responsiveinboundmarketing.com/brandwise-case-study) - [Resources](https://www.responsiveinboundmarketing.com/resources) - [Blog](https://www.responsiveinboundmarketing.com/blog) - [About](https://www.responsiveinboundmarketing.com/about-lindsey-framer) - [Contact](https://www.responsiveinboundmarketing.com/contact) More results [Let's Chat](https://www.responsiveinboundmarketing.com/book-a-call) [Let's Work Together](https://www.responsiveinboundmarketing.com/meetings/lframer30) [Let's Chat](https://www.responsiveinboundmarketing.com/meetings/lframer30) - Services - [Fractional Head of Demand Generation](https://www.responsiveinboundmarketing.com/fractional-head-of-demand-generation) - [Pricing](https://www.responsiveinboundmarketing.com/fractional-head-of-demand-generation-pricing) - [What is HubSpot?](https://www.responsiveinboundmarketing.com/what-is-hubspot) - [Customers](https://www.responsiveinboundmarketing.com/customers) - [Reviews + Successes](https://www.responsiveinboundmarketing.com/customers) - [RhythmInfluence](https://www.responsiveinboundmarketing.com/rhythminfluence-case-study) - [Lumina Solar](https://www.responsiveinboundmarketing.com/lumina-solar-case-study) - [Brandwise](https://www.responsiveinboundmarketing.com/brandwise-case-study) - [Resources](https://www.responsiveinboundmarketing.com/resources) - [Blog](https://www.responsiveinboundmarketing.com/blog) - [About](https://www.responsiveinboundmarketing.com/about-lindsey-framer) - [Contact](https://www.responsiveinboundmarketing.com/contact) [Let's Chat](https://www.responsiveinboundmarketing.com/book-a-call) [Inbound Marketing Strategy](https://www.responsiveinboundmarketing.com/blog/topic/inbound-marketing-strategy) # Inbound Marketing Results For Small Businesses by [Cassie Hannon](https://www.responsiveinboundmarketing.com/blog/author/cassie-hannon) 1 min read Dec 9, 2014 1:59:00 PM   It is no secret that one of the biggest challenges for small [businesses](https://www.responsiveinboundmarketing.com/blog/the-small-business-guide-to-keyword-strategy-how-to-get-found-online) is marketing. Mostly due to the cost that is attached to most marketing tactics. The beauty of inbound marketing, although it is very time consuming and demands commitment, can be a very cost effective and produce great results. If this list of stats on inbound marketing results for small businesses doesn't get your fingers moving and your creativity going, I don't know what will!  78% of small businesses attract new customers through social media. ([Relevanza](http://www.relevanza.com/research-studies-point-to-googleplus-solomo/)) 78% of consumers believe that organizations providing custom content are interested in building good relationships with them. ([McMurry/TMG](http://mcmurrytmg.com/contentology))   61% of consumers say they feel better about a company that delivers custom content and are also more likely to buy from that company. ([Custom Content Council](http://www.customcontentcouncil.com/news/roper-finds-majority-consumers-value-custom-media)) Inbound marketing costs 62% less per lead than traditional outbound marketing. ([Mashable](http://mashable.com/2011/10/30/inbound-outbound-marketing/)) Website conversion rate is nearly 6 times higher for content marketing adopters than non-adopters (2.9% vs 0.5%). ([Kapost](http://content.kapost.com/Aberdeen-ContentChaos)) Companies that excel at lead nurturing generate 50% more sales ready leads at 33% lower cost. ([Forrester Research](http://www.forrester.com/Rethinking+The+B2B+Tech+Marketing+Mix+In+The+Digital+Age/fulltext/-/E-RES56610?isTurnHighlighting=false))  SEO leads have a 14.6% close rate as compared to outbound leads at 1.7% ([HubSpot](http://blog.hubspot.com/insiders/11-facts-about-inbound-marketing)) 78% of small businesses attract new customers through social media. ([Relevanza](http://www.relevanza.com/research-studies-point-to-googleplus-solomo/)) 93% of marketers use social media for business. ([WordPress Hosting SEO](http://hosting.ber-art.nl/social-media-revolution/)) Lastly, Mobile Googling alone will exceed over 27 billion search queries by 2016 globally ([Infographic Design Team](https://www.youtube.com/watch?v=Kdo-qTSqtUk)). Do not let your small business miss the opportunity to be a part of those 27 billion search queries! Inbound marketing is a proven method for companies both small and large. So what are you waiting for? Get online now and start building up your inbound!  Can't get enough inbound? Check out 30 ways to increase lead generation!   [![lead generation tips, tricks, ideas](https://no-cache.hubspot.com/cta/default/389011/89a8c1da-8c45-45ad-a761-27e406681cb6.png)](https://cta-redirect.hubspot.com/cta/redirect/389011/89a8c1da-8c45-45ad-a761-27e406681cb6)   #### Share this [Share on Twitter](https://twitter.com/share?url=https://www.responsiveinboundmarketing.com/blog/inbound-marketing-results-for-small-businesses&text=Inbound%20Marketing%20Results%20For%20Small%20Businesses) [Share on Facebook](https://www.facebook.com/sharer/sharer.php?u=https://www.responsiveinboundmarketing.com/blog/inbound-marketing-results-for-small-businesses&t=Inbound%20Marketing%20Results%20For%20Small%20Businesses) [Share on LinkedIn](https://www.linkedin.com/shareArticle?mini=true&url=https://www.responsiveinboundmarketing.com/blog/inbound-marketing-results-for-small-businesses&t=Inbound%20Marketing%20Results%20For%20Small%20Businesses) Previous story [← How To Unlock The ROI of Your Marketing Efforts](https://www.responsiveinboundmarketing.com/blog/how-to-unlock-the-roi-of-your-marketing-efforts) Next story [4 Ways Using Smart Content Can Increase Your Sales →](https://www.responsiveinboundmarketing.com/blog/4-ways-using-smart-content-can-increase-your-sales) ### Get Email Notifications - [Privacy Policy](https://responsiveinboundmarketing-hs-sites-com.sandbox.hs-sites.com/privacy-policy) - [About Me](https://responsiveinboundmarketing-hs-sites-com.sandbox.hs-sites.com/about-me) - [Resources](https://responsiveinboundmarketing-hs-sites-com.sandbox.hs-sites.com/resource-page) - [Schedule A Meeting](https://www.responsiveinboundmarketing.com/meetings/lframer30) Copyright © 2026 Responsive Inbound Marketing ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Cassie Hannon", "url" : "https://www.responsiveinboundmarketing.com/blog/author/cassie-hannon" }, "datePublished" : "2014-12-09T18:59:00.000Z", "headline" : "Inbound Marketing Results For Small Businesses", "mainEntityOfPage" : { "@id" : "https://www.responsiveinboundmarketing.com/blog/inbound-marketing-results-for-small-businesses", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://www.responsiveinboundmarketing.com/hubfs/2022%20Redesign/Logos/logo%20color.png" }, "name" : "Responsive Inbound Marketing, LLC" } } ``` ```json { "@context" : "http://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Cassie Hannon" }, "dateModified" : "May 9, 2017, 8:11:21 PM", "datePublished" : "2014-12-09 18:59:00", "description" : "Don't let the size of your company define your marketing strategy. 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